WHITE SULPHUR SPRINGS (PRESS RELEASE) – The Greenbrier Classic was honored by the PGA TOUR at the Tournament Advisory Council (TAC) meetings this weekend, winning awards for "Best in Class," "Best Special Event" and "Best Branding and Signage" during the 2011 tournament at The Old White TPC.
The coveted "Best in Class" award was bestowed upon The Greenbrier Classic to honor excellence in several areas, including: tournament presentation, which incorporated Dorothy Draper's design touches inside The Greenbrier resort into specific tournament areas such as the media center and hospitality pavilions; an innovative in-room tournament scoring channel; and a multitude of player/family activities, including ice cream socials, cooking demonstrations, movie and bowling nights.
The Greenbrier Classic's annual Concert Series helped the tournament share top honors for "Best Special Event" in 2012. The event's three-concert lineup in 2011, which drew nearly 160,000 attendees, included country music stars Tim McGraw, Luke Bryan, Miranda Lambert and Keith Urban, along with The Black Eyed Peas.
The Greenbrier Classic earned "Best Branding and Signage" for the second-consecutive year for its first-class presentation on multiple levels, including the event's welcome signage, clubhouse carpet inlay and floral display in front of the 18thtee. The inspiration for onsite signage was the historic Greenbrier Springhouse, with the oval shape incorporated into the top of each sign mirroring the top of this iconic element.
The 2012 Greenbrier Classic, won this year by Scott Stallings in a playoff over Bob Estes and eventual FedExCup champion Bill Haas, will be held at The Old White TPC from July 5-8, 2012.
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